Few industries are as essential as the trades, yet technology hasn’t always kept pace with the complexity and scale of the work contractors do every day. While innovation has transformed many aspects of the industry, sales is primed for its next leap. 

That’s why we’re thrilled to welcome Eyal Binshtock as VP of Product Management at Airship, where he’ll help lead the next generation of contractor sales—one that wins more jobs, drives higher revenue, and delivers a modern, high-impact buying experience homeowners expect.

Eyal joins Airship after serving as Director of Product at ServiceTitan, where he helped shape industry-leading solutions for contractor sales and estimating. A recognized leader in the space, his work has powered billions in contractor-sold estimates. His deep expertise in contractor sales workflows, pricing strategies, and buyer psychology uniquely positions him to shape the future of how tradespeople sell with Airship—driving bigger wins, higher revenue, and a next-level customer experience.

Airship is unlocking a new era in contractor sales where proposals are as polished as the craftsmanship behind the work, pitches are tailored to the homeowner, and deals are closed with confidence. The future of sales in the trades isn’t just about efficiency; it’s about elevating the entire buying experience to drive better outcomes, stronger customer relationships, and lasting growth.

Last fall, Airship’s launch was covered by TechCrunch.

Airship grew out of experiences I had while CEO of Dandelion Energy. Selling HVAC systems is complicated. A tech wants to make a compelling proposal to the customer, but they also need to deal with sizing issues, rebates, thousands of components, financing options, permits, cooling off laws, and much more all within the span of a few minutes.

This was a problem software was built to solve, and Airship is solving it. Airship is a point-of-sale solution for HVAC, plumbing, and electrical companies. We plug into existing field service management systems; incorporate OEM, state, utility and retailer rebates; facilitate data collection within the home; and provide personalized, beautiful proposals. We're already partnered with ServiceTitan and are working with multiple industry leaders as we bring this solution to market.

We're backed by QED Investors, Silence, Four Acres Capital, Lorimer Ventures, and Twine Ventures. We have an awesome team, amazing partners, and a big set of problems to solve. Let's go!!